Invention Grant
- Patent Title: Automated mechanical approval of advertisement copy
- Patent Title (中): 自动机械批准广告文案
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Application No.: US13449047Application Date: 2012-04-17
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Publication No.: US08355174B1Publication Date: 2013-01-15
- Inventor: Isaac Taylor , Nicolae Crucian , Aleem R. Mawani , David Hofer
- Applicant: Isaac Taylor , Nicolae Crucian , Aleem R. Mawani , David Hofer
- Applicant Address: US CA Mountain View
- Assignee: Google Inc.
- Current Assignee: Google Inc.
- Current Assignee Address: US CA Mountain View
- Agency: Fish & Richardson P.C.
- Main IPC: H04N1/60
- IPC: H04N1/60 ; G06F3/12 ; G06K15/00
Abstract:
Methods, systems, and apparatus for evaluating an advertisement. In one aspect, a method includes receiving an electronic file comprising an advertisement; receiving one or more ad space parameters associated with a publication; comparing one or more attributes of the advertisement with the one or more ad space parameters; generating results based on the comparison of the one or more attributes of the advertisement with the one or more ad space parameters; determining whether to accept the advertisement for publication based on the generated results; and altering at least one of the one or more attributes of an unaccepted advertisement such that it conforms with a corresponding ad space parameter.
Information query
