Invention Grant
- Patent Title: Audience measurement apparatus, system and method for producing audience information of a media presentation
- Patent Title (中): 用于产生媒体呈现的观众信息的观众测量装置,系统和方法
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Application No.: US11955520Application Date: 2007-12-13
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Publication No.: US08359610B2Publication Date: 2013-01-22
- Inventor: Fernando Diego Falcon
- Applicant: Fernando Diego Falcon
- Applicant Address: US IL Schaumburg
- Assignee: The Nielsen Company (US), LLC
- Current Assignee: The Nielsen Company (US), LLC
- Current Assignee Address: US IL Schaumburg
- Agency: Hanley, Flight & Zimmerman, LLC
- Priority: GB0624942.9 20061214
- Main IPC: H04H60/33
- IPC: H04H60/33

Abstract:
Audience measurement methods and systems for producing audience information of a media presentation. At least one embodiment includes a moveable apparatus comprising an audio capturing means for picking up audio from a media presentation distributed to an audience through at least one media rendering device to produce an audio signal, processing means for processing the audio signal to derive the content identification information, user interface means for entering the presence information of panel members, memory means to store the content identification information and the presence information, and communication means for transmitting the content identification information and the presence information for further processing to generate audience information.
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