Invention Grant
- Patent Title: Multimedia advertising service through a mobile communication network and multimedia content controlling apparatus and method of a mobile terminal supporting said service
- Patent Title (中): 通过移动通信网络的多媒体广告服务和支持所述服务的移动终端的多媒体内容控制装置和方法
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Application No.: US10508616Application Date: 2003-03-22
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Publication No.: US08370196B2Publication Date: 2013-02-05
- Inventor: Min Ju Choi , Kyeong Seok Kim , Jong Woo Choi , Jun Hyung Kim , Sung Cheol Hong , Eon Hwa Jeong , Gi Seon Nam
- Applicant: Min Ju Choi , Kyeong Seok Kim , Jong Woo Choi , Jun Hyung Kim , Sung Cheol Hong , Eon Hwa Jeong , Gi Seon Nam
- Applicant Address: KR Seoul
- Assignee: SK Planet Co., Ltd.
- Current Assignee: SK Planet Co., Ltd.
- Current Assignee Address: KR Seoul
- Agency: Lowe Hauptman Ham & Berner, LLP
- Priority: KR10-2002-0015890 20020323
- International Application: PCT/KR03/00565 WO 20030322
- International Announcement: WO03/081446 WO 20031002
- Main IPC: G06Q30/00
- IPC: G06Q30/00 ; G07G1/14
Abstract:
The present invention relates to apparatus and method of providing a multimedia advertising service through a mobile communication network. In the present invention, a content server downloads ad contents to a mobile terminal along with content-displaying condition and the mobile terminal having received the ad contents displays the received ad contents according to the content-displaying condition when an event specified by the content-displaying condition occurs. Afterwards, a content-displayed history is uploaded to the content server by the mobile terminal.
Public/Granted literature
Information query
