An information processing apparatus includes a model image obtaining unit configured to obtain a plurality of model images; a model image feature quantity extracting unit configured to extract feature quantities of the model images obtained by the model image obtaining unit; a matching unit configured to perform matching on the feature quantities of the model images extracted by the model image feature quantity extracting unit; and an identifying feature point extracting unit configured to extract, as a result of the matching performed by the matching unit, feature points having a low correlation with a predetermined model image in similar model images that are the model images having a predetermined number or more of the feature quantities that match feature quantities of the predetermined model image, the extracted feature points being regarded as identifying feature points used for identification of the respective similar model images.