Invention Grant
- Patent Title: Scientific targeting for advertisement and content selection, distribution, and creation
- Patent Title (中): 广告和内容选择，分发和创作的科学定位
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Application No.: US13039767Application Date: 2011-03-03
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Publication No.: US08392252B2Publication Date: 2013-03-05
- Inventor: Scott M. Kaufman , Jennifer L. Kushell , Russell J. Watson , Joshua T. Hoppes , Christopher J. Gooley , William Tam
- Applicant: Scott M. Kaufman , Jennifer L. Kushell , Russell J. Watson , Joshua T. Hoppes , Christopher J. Gooley , William Tam
- Applicant Address: US CA Marina Del Rey
- Assignee: Scientific Targeting LLC
- Current Assignee: Scientific Targeting LLC
- Current Assignee Address: US CA Marina Del Rey
- Agency: Hankin Patent Law, APC
- Agent Marc E. Hankin; Kevin Schraven
- Main IPC: G06Q30/00
- IPC: G06Q30/00 ; G06Q10/00
Abstract:
The invention is a computer-aided method of optimizing advertisements and content by grouping viewers into scientific segments, optimizing an advertisement and pieces of content by scientific segments, selecting an advertisement or content to display to a scientific segment, and creating a scientific targeted advertisement or piece of content.
Public/Granted literature
- US20110218850A1 SCIENTIFIC TARGETING FOR ADVERTISEMENT AND CONTENT SELECTION, DISTRIBUTION, AND CREATION Public/Granted day:2011-09-08
Information query
