An intermediary between a remote control device and a remotely controllable device implements identification and/or authentication. The intermediary is, e.g., a node or set of nodes within a head end of a cable network service provider. A remote control device at a customer premise sends a command intended to control a remotely controllably device which is also located at the same customer premise. The customer premise includes a network interface, e.g., a cable modem, which has associated identification information. The command and the associated network interface identification information are communicated to the intermediary, e.g., via a cable modem. The intermediary accesses a subscriber record corresponding to the location based on the network interface identification information. The intermediary identifies the device to be controlled, e.g., a particular set top box and/or authenticates the remote control device. A command is sent via the network to the device to be controlled.