A disclosed digital media device at user premises receives a media signal from a media source for presentation via a television display. The exemplary device also supports bi-directional communications with an application service provider device via user premises data communications network. The provider device, which is independent from the media source, offers an application service from a wide area network via the digital media device and user premises network. The digital media device may form a composite signal from the media signal and application service information, for example, for a composite audio and or video signal for television type presentation to the user. The digital media device may receive a selection signal based on the presentation, for transmission to the application service provider device or to the media source. The media device also offers a GUI presenting a moveable arrangement of icons for selectively accessing application services.