Invention Grant
- Patent Title: Financial account segmentation system
- Patent Title (中): 财务账户分割系统
-
Application No.: US12875972Application Date: 2010-09-03
-
Publication No.: US08412604B1Publication Date: 2013-04-02
- Inventor: Jessica Graham , Steven McConnell
- Applicant: Jessica Graham , Steven McConnell
- Applicant Address: US CA San Francisco
- Assignee: Visa International Service Association
- Current Assignee: Visa International Service Association
- Current Assignee Address: US CA San Francisco
- Agency: Loeb & Loeb LLP
- Main IPC: G06Q40/00
- IPC: G06Q40/00
Abstract:
Disclosed is a method and system for optimizing an existing customer financial product account database for a financial institution. A customized product segmentation strategy based at least on the financial product account database identifies opportunities to cross-sell new credit and debit products, and increase the usage of credit and debit products among existing customers.
Information query
