A drive control apparatus for a hybrid vehicle which has an engine selectively set in one of a normal fuel-consumption operation mode and a low fuel-consumption operation mode for obtaining a lower fuel consumption; a generator selectively used for one of being driven by the engine and assisting driving of the engine; a motor for generating a driving force of the vehicle by electric power supplied by the generator or a battery device; and a clutch between the generator and wheels of the vehicle. The drive control apparatus has a control part for performing a low fuel-consumption driving assistance mode when the engine is set in the low fuel-consumption operation mode. In the low fuel-consumption driving assistance mode, the clutch is connected, and driving of the vehicle is assisted using one of the generator and the motor, which is selected in accordance with an operation state of the vehicle.