A transmission method including the steps of: dividing an input video signal into a plurality of packets which comply with a predetermined transmission standard and preferentially selecting, as a transmission path for each of the plurality of packets, a transmission channel, to which a lower frequency band is allocated, from among the plurality of transmission channels which are allocated along a frequency axis; and modulating, by using a multicarrier modulation method, the plurality of packets and transmitting the modulated packets to a receiving device along a cable through the selected transmission channel, the cable having a transmission characteristic such that attenuation of a signal to be transmitted increases with the frequency of the signal.