A fuel additive concentrate comprises a friction modifier selected from the group consisting of an alkoxylated fatty amine, a fatty acid or derivative thereof, and mixture thereof; an alcohol; and a compatibilizer selected from the group consisting of a low molecular weight carboxylic acid or anhydride or derivative there of, glycol ether, alkylated phenol, and a mixtures thereof wherein the fuel additive concentrate remains fluid at −80 C or lower wherein the solvent has enough aromatic content to permit the fuel additive concentrate to be a fluid at minus 80 C. A fuel composition comprises fuel and the fuel additive concentrate. A method of operating a gasoline internal combustion engine comprises fueling the engine with the fuel composition and is effective in reducing fuel consumption.