An animal tracking transmitter anchor assembly includes a mount that is positionable on an arrow. An arm is attached to and extends away from the mount. A casing is mounted to the arm and a hook is attached to the casing. The hook has a point that is directed toward the mount and is embeddable into an animal when the arrowhead goes into the animal. The hook halts the penetration of the casing when an arrowhead of the arrow enters the animal. The stopping of the casing breaks the arm to allow the arrowhead to further penetrate the animal. A transmitter is mounted in the casing and remains with the animal. The transmitter emits a wireless signal detectable by a receiver to determine a direction of the transmitter by the receiver.