An information processing apparatus includes a network structure generation unit that generates a network structure showing relations formed between registered users at a predetermined time based on user information containing attribute information showing attributes of the registered user registered with a social networking service (SNS) and registration time information showing a registration time of the registered user, and relation information containing relation formation information showing a relation formed between the registered users on the SNS, and relation formation time information showing a relation formation time, a network image generation unit that generates a network image representing the generated network structure with the registered user as a node and a relation formed between the registered users as an edge, and a network image display unit that chronologically displays the generated network images at a plurality of the predetermined times. Accordingly, a change of SNS operation conditions can efficiently be grasped.