Some embodiments provide a capacity management agent that modifies content requests to adjust bandwidth consumption when streaming requested content from a content provider to a requesting user. The modifications include modifying a URL or header information of the request. The agent performs a process that receives a request for content of a content provider. The process identifies a parameter of the carrier network and modifies the request when the parameter satisfies a threshold. The process passes the request to the content provider and the content provider provides content that consumes a first set of resources in response to an unmodified request and a second set of resources in response to a modified request. When the parameter identifies congestion, the first set of resources is greater than the second set of resources. When the condition parameter identifies underutilization, the first set of resources is less than the second set of resources.