Various embodiments create a source image from a web page and then process the source image effective to remove left and/or right border areas so that a reduced-size web page image created from the source image has a better chance of capturing relevant content for a viewer. In at least some embodiments, image processing techniques are utilized to identify repeating patterns of pixels along left and/or right border areas of a source image. The image processing techniques can process individual rows of pixels looking for patterns of pixel color values. Identified patterns of pixel color values are noted and then subsequently used to remove regions of the source image in which repeating patterns occur. Having removed these regions from a source image, the source image can be reduced in a manner directed to improving information density contained in a reduced-size web page image created from the source image.