Systems and methods for managing rights to broadband content are provided. A request for broadband content may be received by a server. The received request may include a client identifier associated with a customer device from which the request is received and a content identifier associated with the requested broadband content. Based at least in part upon the client identifier, a billing account associated with the customer device may be identified, and one or more users associated with the billing account may be identified. A set of access rights for the one or more users may be determined and, based upon an analysis of the set of access rights, a determination may be made as to whether access to the broadband content is authorized.