Invention Grant
US08458063B2 System and method for profiling consumers and creating a recommended or custom card
有权
用于分析消费者并创建推荐或定制卡的系统和方法
- Patent Title: System and method for profiling consumers and creating a recommended or custom card
- Patent Title (中): 用于分析消费者并创建推荐或定制卡的系统和方法
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Application No.: US11617847Application Date: 2006-12-29
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Publication No.: US08458063B2Publication Date: 2013-06-04
- Inventor: Rachel Moore , Scott Brooks , Natalie Azam
- Applicant: Rachel Moore , Scott Brooks , Natalie Azam
- Applicant Address: US NY New York
- Assignee: American Express Travel Related Services Company, Inc.
- Current Assignee: American Express Travel Related Services Company, Inc.
- Current Assignee Address: US NY New York
- Agency: Snell & Wilmer L.L.P.
- Main IPC: G06Q40/00
- IPC: G06Q40/00 ; G06Q40/02
Abstract:
A system, computer product and method for profiling consumers to recommend a financial transaction instrument having benefits tailored to psychographic characteristics of the consumer. A set of questions is presented to a consumer, in order to determine the psychographic characteristics of the consumer. At least one subset of questions is presented, based on answers to the set of questions, the at least one subset of questions relating more specifically to available benefits. A tailored financial transaction instrument is recommended, having benefits which are based on answers to the at least one subset of questions.
Public/Granted literature
- US20080162256A1 SYSTEM AND METHOD FOR PROFILING CONSUMERS AND CREATING A RECOMMENDED OR CUSTOMER CARD Public/Granted day:2008-07-03
Information query
