Content items are revealed to a user based on whether they have been previously reviewed by the user. A number of content items are thus received over time. The content items may be discrete content items, or may be portions of a content stream, and may be received over different media. For each content item, it is determined whether the content item was previously reviewed by a user. Where the content item was not previously reviewed, the item is revealed to the user, such as by being displayed or announced to the user. Where the content item was previously reviewed, the item is hidden from the user, such as by being deleted, by being replaced with an alternative content item, and so on.