Invention Grant
- Patent Title: Keyword-based content suggestions
- Patent Title (中): 基于关键字的内容建议
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Application No.: US11620421Application Date: 2007-01-05
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Publication No.: US08463830B2Publication Date: 2013-06-11
- Inventor: Nathalie Criou , Chandramouli Mahadevan , Sridhar Venkatakrishnan
- Applicant: Nathalie Criou , Chandramouli Mahadevan , Sridhar Venkatakrishnan
- Applicant Address: US CA Mountain View
- Assignee: Google Inc.
- Current Assignee: Google Inc.
- Current Assignee Address: US CA Mountain View
- Agency: Fish & Richardson P.C.
- Main IPC: G06F7/00
- IPC: G06F7/00 ; G06F17/00 ; G06F17/30

Abstract:
A system and related methods suggest content based on user input and another metric. In one implementation, web-sites are suggested to advertisers in response to keyword input and by factoring in how often such web-sites were selected or “clicked on” as a result of corresponding search queries. Search logs are processed to determine how often certain query terms led to web-sites being selected. Web-sites are ranked accordingly. Keywords from advertisers are matched to the web-site rankings to present the top web-sites.
Public/Granted literature
- US20080168032A1 KEYWORD-BASED CONTENT SUGGESTIONS Public/Granted day:2008-07-10
Information query