A liquid crystal display device includes a first substrate having a plurality of pixels defined thereon, each of which is provided with a reflection layer, a second substrate disposed opposite the first substrate, and a display surface which displays images by the pixels, where the display surface is curved in one direction, and each of the reflection layers is formed so that a reflectance of light reflected from each of the reflection layers in a direction normal to the display surface is higher in both edge portions in a curvature direction than in a middle portion in the curvature direction on the display surface.