A swim platform lift mechanism is disclosed, the mechanism mounted between the transom of a boat and a bottom surface of a swim platform. The lift mechanism provides a powered lifting/lowering of the swim platform from a retracted position that is level with the deck of the boat to a deployed position in which the swim platform is below the surface of the water surrounding the boat and from the retracted position to an up-and-over position in which the swim platform and its contents are positioned above and forward of the rear edge of the deck. The up-and-over position provides for an improved center of gravity when transporting a dingy on the swim platform.