Techniques are disclosed for presenting semi-structured sets of search results comprising two or more differently-structured subsets of search results. The search results are divided into two or more groups of similarly-structured results. The search results are displayed in their respective groups rather than as a single set. Each group is displayed using a different display structure, in an order determined by a group ranking mechanism. The search results within a group ordered by a result ranking mechanism. Techniques are also disclosed for enhancing a display of similarly structured data by emphasizing highly relevant result fields. The highly relevant result fields may be identified based on metadata ranking mechanisms, uniqueness of their constituent values, historical feedback, keyword location, and/or other mechanisms. The fields are emphasized using, without limitation, highlighting, reordering, and filtering of unemphasized fields from the display.