Invention Grant
- Patent Title: Enterprise data matching
- Patent Title (中): 企业数据匹配
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Application No.: US13709181Application Date: 2012-12-10
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Publication No.: US08489455B2Publication Date: 2013-07-16
- Inventor: Kohinoor Basu , Angel Barnachea Chua , Matthew M. Ferry , Scott Arthur Roberts
- Applicant: Clear Channel Management Services, Inc.
- Applicant Address: US TX San Antonio
- Assignee: Clear Channel Management Services, Inc.
- Current Assignee: Clear Channel Management Services, Inc.
- Current Assignee Address: US TX San Antonio
- Agency: Garlick & Markison
- Agent Michael D. Gamble
- Main IPC: G06Q30/00
- IPC: G06Q30/00

Abstract:
A system and method for managing media advertising enterprise data including a process for learning enterprise data matching. An EDM (Enterprise Data Management) application module can be configured to include a set of rules at an enterprise level to manage disparate and disconnected records associated with an entity. A number of unmatched and enterprise entities that matches with respect to an active entity can be returned based on a fuzzy logic associated with various matching options stored in an EDM database. A matching process can then be performed to accurately match similar records regardless of manual input, location, and format of the records in a distributed system. Each unmatched record can then be assigned with a parent enterprise entity. Such an optimization mechanism can interactively manage and report records at the enterprise level in a simple and efficient manner.
Public/Granted literature
- US20130117101A1 ENTERPRISE DATA MATCHING Public/Granted day:2013-05-09
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