Invention Grant
- Patent Title: Serving advertisements based on content
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Application No.: US13084332Application Date: 2011-04-11
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Publication No.: US08504551B2Publication Date: 2013-08-06
- Inventor: Darrell Anderson , Paul Buchheit , Alexander Paul Carobus , Yingwei Cui , Jeffrey A. Dean , Georges R. Harik , Deepak Jindal , Narayanan Shivakumar
- Applicant: Darrell Anderson , Paul Buchheit , Alexander Paul Carobus , Yingwei Cui , Jeffrey A. Dean , Georges R. Harik , Deepak Jindal , Narayanan Shivakumar
- Applicant Address: US CA Mountain View
- Assignee: Google Inc.
- Current Assignee: Google Inc.
- Current Assignee Address: US CA Mountain View
- Agency: Straub & Pokotylo
- Agent John C. Pokotylo
- Main IPC: G06F17/30
- IPC: G06F17/30
Abstract:
Advertisers are permitted to put targeted ads on page on the web (or some other document of any media type). The present invention may do so by (i) obtaining content that includes available spots for ads, (ii) determining ads relevant to content, and/or (iii) combining content with ads determined to be relevant to the content.
Public/Granted literature
- US20110191309A1 SERVING ADVERTISEMENTS BASED ON CONTENT Public/Granted day:2011-08-04
Information query
