A method and system for selectively supplying media content to a user includes a first media storage device acquired by the user from a media content provider. The storage device includes first media content and information related to second media content, both of which are preferably accessible from the storage device immediately upon acquisition. After the user has reviewed the storage device's contents, the content provider receives a request from the user (e.g., at a website server) to obtain the second media content. Responsive to the request, the content provider selectively provides the user electronic access to the second media content without providing the user a second media storage device. For example, the content provider may provide the user an access code that allows the user to unlock the second media content from the first media storage device, which content was preferably prestored thereon in encrypted or another locked form.