A printer provided in which a printing head is relatively scanned in a main scanning direction or a sub-scanning direction with respect to a printing medium to perform printing. The printing head includes a color ink nozzle row in which a plurality of nozzles ejecting a color ink are arranged in the sub-scanning direction, a first white ink nozzle row and a second white nozzle row in which a plurality of nozzles ejecting white ink are arranged in the sub-scanning direction. The second white nozzle row is different from the first white ink nozzle row. The first white ink nozzle row is provided at a position overlapping with the color ink nozzle row in the main scanning direction. The second white ink nozzle row is provided at a position which does not overlap with the color ink nozzle row in the main scanning direction.