A method, system and apparatus for displaying points-of-interest (“POIs”) on a digital map are disclosed. One such method includes: presenting a digital map on a graphical display of an electronic device, wherein the digital map comprises map tiles and corresponds to a geographic region; receiving free-hand user input selecting a portion of the digital map; delimiting the portion of the digital map selected by the user; determining one or more of the POIs whose geographic coordinates are within the portion of the digital map selected by the user; and displaying a graphic for each of the determined POIs, wherein the displayed graphic is displayed on the digital map at the geographic coordinates of each of the determined one or more POIs.