An application and method for dynamically presenting data regarding end points and services relative to a subscriber. In one embodiment, the application is operable with a service management system and is configured to employ the service management system to determine relationships between a subscriber and services and end points associated therewith and generate a user interface that provides a view, based on the relationships, of at least one of: (1) one of the services in terms of end points that play roles in the one of the services and (2) one of the end points in terms of services in which the one of the end points plays a role.