Disclosed are a display apparatus and a control method thereof, the display apparatus including: a display unit; an image receiver which receives an image signal; an image processor which processes the image signal received by the image receiver and displays an image corresponding to the processed image signal on the display unit; and a controller which maps a plurality of objects in the image displayed on the display unit corresponding to four directions including up, down, right, and left, and controls the image processor so that a second object corresponding to a same row as a first object is selected when a first transfer command instructing a transfer in a right or left direction is received through up, down, right, and left keys with the first object being selected among the plurality of objects.