An image display apparatus which displays an image includes: an image input unit which accepts an input of an image used for display; an image processing unit which carries out image processing including sharpness processing to uniformly sharpen an entire image area and super-resolution processing to selectively sharpen an image enlarged by interpolation of pixels, on the image accepted by the image input unit; an image display unit which displays the image processed by the image processing unit; and a sharpness setting unit which reduces the intensity of the sharpness processing in accordance with an increase in the intensity of the super-resolution processing and increases the intensity of the sharpness processing in accordance with a reduction in the intensity of the super-resolution processing.