Invention Grant
- Patent Title: Methods, systems, and products for targeting advertisements
- Patent Title (中): 用于定位广告的方法,系统和产品
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Application No.: US13491685Application Date: 2012-06-08
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Publication No.: US08548820B2Publication Date: 2013-10-01
- Inventor: William R. Matz , Scott R. Swix
- Applicant: William R. Matz , Scott R. Swix
- Applicant Address: US GA Atlanta
- Assignee: AT&T Intellecutal Property I. L.P.
- Current Assignee: AT&T Intellecutal Property I. L.P.
- Current Assignee Address: US GA Atlanta
- Agent Scott P. Zimmerman, PLLC
- Main IPC: G06Q30/02
- IPC: G06Q30/02 ; G06Q10/10 ; G06Q10/06 ; G06Q30/06 ; G06Q10/08

Abstract:
Methods, systems, and products target advertisements to users. Clickstream data is received and compared to a purchase history. When a common attribute is determined, an advertisement associated with the attribute is retrieved and targeted to a user.
Public/Granted literature
- US20120246001A1 Methods, Systems, and Products for Targeting Advertisements Public/Granted day:2012-09-27
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