Improved computer-implemented techniques for providing relevant information to mobile electronic devices are disclosed. According to one aspect, usage of mobile electronic devices can be monitored and usage data can be formed. The usage data can then be used to perform an action. The action can operate to provide more relevant information, such as digital (e.g., online) information or rewards, to the user. In one embodiment, usage of mobile electronic devices can be monitored and users of such mobile electronic devices can be provided with rewards based on their usage. Another aspect pertains to monitoring locations of a mobile electronic device for a duration of time and then providing location-specific information based on the locations of the device.