A developing system includes a first developer carrier to carry and supply two-component developer including toner and carrier to a latent image formed on an image bearer. A first magnetic field generator having plural first magnetic poles is rotatably installed in the first developer carrier and causes the two-component developer to put forth ears and conveys the two-component developer on the developer carrier. A cross-sectional center of the first magnetic field generator is deviated from that of the first developer carrier toward the image bearer by a prescribed length. A developer peel-off device including a second magnetic field generator is provided in the vicinity of the surface of the first developer carrier to peel off the developer not supplied to the image bearer and remaining on the surface of the first developer carrier.