A method and system for displaying and managing images of consumer products. A multi-resolution mosaic (MRM) digital image of a shelf layout on which consumer products, including those for pre-determined demographic groups, are displayed is created. The created MRM digital image includes a layered hierarchy of vector images and/or visual overlays stored in progressive resolution format and allows progressive resolution display without loss of image quality on the selected plural consumer products that appear in the MRM digital image. The created MRM digital image is displayed via a communications network and provides a virtual shopping experience that emulates a shopping experience in an actual retail store.