A method of storing data in a flash memory data storage device that includes a plurality of memory chips is disclosed. The method includes determining a number of memory chips in the data storage device, defining, via a host coupled to the data storage device, a first partition of the data storage device, where the first partition includes a first subset of the plurality of memory chips and defining a second partition of the data storage device via a host coupled to the data storage device, where the second partition includes a second subset of the plurality of memory chips. First data is written to the first partition while reading data from the second partition, and first data is written to the second partition while reading data from the first partition.