A fishing lure cleaner for scouring the exterior surface of Kwikfish® and Flatfish® style of fishing lures, has a removable top section that traps the nose of the fishing lure in a slot or a wedge depending upon the size of the lure. A retractable hook extends from the top section and further secures the lure from one of its eyelets. The hook is plunged into the bottom section, which houses a cylindrical array of stiff bristles that scours the lure.