A display apparatus includes a backlight unit generating light, a display panel including a plurality of pixels controlling transmittance of the light based upon pixel data, a timing controller compensating the pixel data, and a data driver driving the display panel based upon the compensated pixel data. The display panel includes a first area to which the light having a first brightness is supplied and a second area to which the light having a second brightness lower than the first brightness is supplied. The timing controller compensates for the pixel data supplied to at least one area of the first and second areas using a predetermined compensation value to reduce a brightness difference between the first and second areas.