Invention Grant
- Patent Title: Electronic advertising using distributed demographics
- Patent Title (中): 使用分布式人口统计的电子广告
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Application No.: US12015140Application Date: 2008-01-16
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Publication No.: US08589974B2Publication Date: 2013-11-19
- Inventor: Louis F. Menditto , Kenneth Davidson , Richard L. Gray
- Applicant: Louis F. Menditto , Kenneth Davidson , Richard L. Gray
- Applicant Address: US CA San Jose
- Assignee: Cisco Technology, Inc.
- Current Assignee: Cisco Technology, Inc.
- Current Assignee Address: US CA San Jose
- Agency: Brinks Hofer Gilson & Lione
- Main IPC: H04N7/10
- IPC: H04N7/10
Abstract:
In one embodiment, at least one portion of a request for an electronic advertisement is received. The request includes an indicator indicative of one of a plurality of demographic servers. The at least one portion is analyzed. The at least one portion includes data of a user. Demographic information is identified as a function of the user data. A request for a selection of the electronic advertisement as a function of the demographic information is transmitted.
Public/Granted literature
- US20090182619A1 ELECTRONIC ADVERTISING USING DISTRIBUTED DEMOGRAPHICS Public/Granted day:2009-07-16
Information query
