According to one aspect of the invention, there is provided an information processing apparatus including: a display configured to include a display screen and to display image information at a display position on the display screen, the display screen having a plurality of pixels arranged in a matrix, the display position represented by pixel-based coordinates; a calculation module configured to calculate coordinates of a next display position at which the image information is to be displayed next based on coordinate information of the display position and differential coordinate information, the coordinate information representing a position where the image information is to be displayed, the differential coordinate information representing a pixel-based distance with which the display position shifts; and a display control module configured to control the display to display the image information at the next display position based on the coordinate thereof.