This invention relates generally to an interactive entertainment system that provides at least two discrete, independent stories that are interactively intertwined through a variety of online or other interactive media whereby the user of the interactive entertainment system can participate by commenting, by contributing materials (in visual, photographic, video, audio, tactile or other sensory and cognitive formats), by responding to quizzes and polls, and by otherwise interacting with other users of the interactive entertainment system, or with characters in any story, as if the latter were real persons.