A polyester resin for a toner, obtained by polycondensing a carboxylic acid component and an alcohol component, wherein the carboxylic acid component and/or the alcohol component contains an aromatic compound represented by the formula (Ia): wherein R1a is a hydrogen atom, a hydroxyl group, or a methoxy group; and Xa is a hydrogen atom, an aldehyde group, an allyl group, a vinyl group, a methoxy group, or a hydroxyl group or carboxyl group which may have a linking group. The toner for electrophotography containing a polyester resin for a toner of the present invention is suitably used for a resin binder of a toner used in developing and the like of latent images formed in electrophotography, electrostatic recording method, electrostatic printing method or the like.