Invention Grant
- Patent Title: Population of an advertisement reference list
- Patent Title (中): 广告参考名单的人口
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Application No.: US11535370Application Date: 2006-09-26
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Publication No.: US08626584B2Publication Date: 2014-01-07
- Inventor: Glen van Datta , Steven Wagner , Gary M. Zalewski
- Applicant: Glen van Datta , Steven Wagner , Gary M. Zalewski
- Applicant Address: US CA San Mateo
- Assignee: Sony Computer Entertainment America LLC
- Current Assignee: Sony Computer Entertainment America LLC
- Current Assignee Address: US CA San Mateo
- Agency: Lewis Roca Rothgerber LLP
- Main IPC: G06Q30/00
- IPC: G06Q30/00

Abstract:
A list of advertisements, products, or services for which an impression is generated during the course of a digital environment session (e.g., a video game) may be imported to a list that may be viewed at the conclusion of the digital session. The user may then visit advertiser web sites and/or view/purchase products at their leisure instead of while immersed in the digital experience. Similarly, a list of all advertisements through which an interaction occurred during the course of a video game experience (e.g., physical encounter, purchase of an in-game product, utilizing a sponsored product) may be imported to a list that may be viewed at the conclusion of a game session. The user may then visit the advertiser web sites and/or view/purchase products at their leisure instead of while immersed in the digital environment.
Public/Granted literature
- US20070078989A1 Population of an Advertisement Reference List Public/Granted day:2007-04-05
Information query