An image-based hand detection apparatus includes a hand image detection unit for detecting a hand image corresponding to a shape of a hand clenched to form a fist from an image input. A feature point extraction unit extracts feature points from an area, having lower brightness than a reference value, in the detected hand image. An image rotation unit compares the feature points of the detected hand image with feature points of hand images stored in a hand image storage unit, and rotates the detected hand image or the stored hand images. A matching unit compares the detected hand image with the stored hand images and generates a result of the comparison. If at least one of the stored hand images is matched with the detected hand image, a hand shape recognition unit selects the at least one of the stored hand images as a matching hand image.