A tray holder tag support for attachment of signage to an edge of a tray. The tray is characterized as having a base and upstanding sides emanating therefrom, at least one of the sides terminating in a lip, the lip having a width. The tray holder tag support includes a planar region which when applied to the tray extends proximate one of the side walls. A clip or pair of clips are provided each having a first segment appended to and extending from the planar region, the first segment(s) being of a length greater than the width of said lip. Second segment(s) extend substantially downwardly from the first segment(s) and third segment(s) extend from the second segment(s) and are sized to extend under the lip when the tray holder tag support is appended to the tray.