The present invention provides a method and system for customized search results in an advanced search results page including vertical searching pivot points for personalizing and refining searching operations. The method includes tracking user network activities and receiving a search query from the user, the search query including a plurality of search terms. The method and system includes identifying a plurality of preferred content sources based on the tracked network activities and retrieving content items in response to the search query. The method and system filters the content items based on the preferred content sources and therein generates a search result page displaying at least a portion of the filtered content items and at least one of the preferred content sources, wherein the display of the at least one preferred content source allows the user to pivot the search results portion based solely on the preferred content source.