At a client device, upon user selection of a respective bookmark, a document is downloaded from a network location associated with the bookmark, and then displayed at the client device. The bookmark contains a URL or parameter that references one or more content feeds to which the user has subscribed. The client device, in response to the user selection of the respective bookmark, transmits to a server a request specified by the respective bookmark, and receives in response to the request a redirect to a network location associated with the document. The downloaded document corresponds to a content feed to which the user has subscribed.