An apparatus for dispensing a pallet sleeve beneath a load comprises a conveyor component including conveyor elements configured to convey the load thereon in a first direction, one or more stations spaced apart along the first direction and a mechanism for changing the relative vertical positions of the conveyor elements and the stations. The apparatus further includes a pallet sleeve dispenser adjacent the conveyor component and configured for storing pallet sleeves in spaced apart sections aligned with a corresponding station. A drive element associated with each of the stations is configured to engage a pallet sleeve to drive the pallet sleeve from the dispenser to the conveyor component in a second direction substantially perpendicular to the first direction. A retention mechanism is provided to support a stack of pallet sleeves above a lowermost sleeve being driven from the dispenser to the position underneath the load on the conveyor component.