In a game which is implemented as a plurality of player characters move on a map, one or more desired player characters, from among the plurality of player characters, are moved toward a desired position on the map by means of an easy operation.A game is carried out on a game apparatus in which a touch panel is disposed on a front surface of a display device on which a game screen is displayed. All player characters 100 displayed in a range enclosed by means of an operation carried out on the touch panel in such a way as to enclose positions of the player characters 100 displayed on the game screen are set as selected characters. When a pressing operation has been carried out on the touch panel with respect to a position displayed on the game screen, a position on a field corresponding to the position input by means of the operation is set as a destination of the selected characters. In this way, all the player characters for which the destination has been set are moved toward the position of the destination.