A method for bowling a ball typically in ten pin bowling using apparatus (10) in which a ball (15) is supported to movable support means typically a roller (23) which is rotatably driven by a motor (26) whilst the ball is restrained in a substantially fixed position with the apparatus (10) including a stop (29) which may be actuated to release the rotating ball (15) to allow said ball to travel in a desired direction of travel along an elongated guide member or barrel (11).