An amusement ride apparatus comprising: a free fall tower having a proximal end hingedly attached to a base platform and a distal end; a lifting assembly connected to the base platform and the free fall tower so that the free fall tower can transition between a loading position and a free fall position; a trolley slideably attached to the free fall tower; a trolley securing assembly attached to the trolley and releasably attached to the distal end of the tower for securing the trolley to the distal end prior to the free fall tower transitioning from the loading position to the free fall position so that the trolley is held at the distal end when the tower is in the free fall position; a braking assembly carried by the base platform for slowing the downward movement of the trolley when the trolley securing member is released; and, a passenger carriage pivotably carried by the trolley allowing the passenger carriage to pivot to maintain a generally upright orientation as the free fall tower transitions from the loading position to the free fall position.